Vua lao dong vua san sang chien dau [Workers be willing/ready to fight]

This poster presents a colourful, striking depiction of a female militia holding a rifle and protecting a field and workers. Typical North Vietnamese propaganda posters encouraged equal opportunities for men and women in Vietnamese society. The female workforce was considered necessary in order to build the economy, and women were encouraged to educate themselves and contribute to production and the revolution. Agriculturally themed posters were common and representative of the farmers' dreams of triumph over the American enemy, having regained ownership of their own land. Throughout the Vietnam War, North Vietnamese farmers were encouraged to produce and harvest food, and be ready at all times to contribute to the war effort.
This poster shows some evidence that it may have been produced after the conclusion of the Vietnam War for the tourist market. As such it represents the broader social and economic movement in contemporary Vietnam of the commodification of propaganda imagery and war 'souvenirs' for a commercial and tourist market.